Speedo

Founded in Australia in 1914 by Scottish immigrant Alexander MacRae, Speedo is the world’s leading swimwear brand, now owned by the British Pentland Group. The company revolutionised the industry in 1928 with the introduction of the hydrodynamic "Racerback" swimsuit.

Today, Speedo is globally synonymous with competitive swimming and aquatic fitness. Renowned for its cutting-edge innovations—such as the Olympic-dominating Fastskin racing suits—the brand equips elite athletes and recreational swimmers alike with premium swimsuits, goggles, and training gear, remaining the ultimate authority in the water.